Case Study - Brand awareness campaign
We ran a pilot campaign to drive registrations and usage of sportsbet.io and Bitcasino betting platforms.
- Client
- YOLO Group
- Year
- Service
- Advertisment
Overview
We ran a pilot campaign to drive registrations and usage of sportsbet.io and Bitcasino betting platforms.
We ran very successful campaigns using three ad formats, display, push notifications, and pop ads gaining 43.2M+ impressions. Drive conversation and Awareness of crypto betting on Sportsbet.io and the casino platforms.
Drive traffic to the website using the unique link provided.
Run How-To comms on placing bets and withdrawing funds using crypto on our platform to a private wallet.
We ran a successful campaign with three major influencers in the crypto space.
Results
- Impressions
- 42M+
- Link Clicks
- 276K+
- Cost Per Click
- $0.01
- Click through rate
- 0.28%
- Cost Per Thousand
- $1.21
- Gaming